Centred text is hard to read. I think many website developers centre text because it makes it easier for the website to work on different devices. When you increase or reduce the size of the screen, centred text stays roughly in the same place, in the middle. The page looks tidy, but if your words […]
Author Archives: Susannah
Have you had to repeat yourself in emails because people didn’t read what you wrote first time? I recently wrote the following email to the people who manage my block of flats, thinking I had included all the information they needed: Subject: New fob for garage Dear Team My fob for the garage is working […]
08
Feb
Feb
Why do people fall for clickbait? Unlike writers of clickbait – those sensational headlines that don’t deliver what they promise – we try to write honest headlines. But we can learn from those who don’t. If you sit back and observe your own behaviour, you get a pretty good idea why some headlines attract your […]
30
Nov
Nov
I was on holiday in the mountains of Ethiopia when I opened one of those nasty phishing emails. You may have had them before, but it was my first and it did worry me. However, I couldn’t do anything about it, so I tried to ignore the threats and the demand for money to be […]
Following my blog post about instructions that don’t work, now I’m worried by meaningless messages. A couple of weeks ago I received an email from Google – you know, the people trying to take over our online world – saying “New Index coverage issue detected” for my website. It went on, “This means that Index […]