Archive

Style

Why wouldn’t you want to be clear?

The obvious answer is – if you want to mislead. A fascinating study published in the US Journal of Language and Social Psychology suggests that when scientists’ research turns out to be fraudulent, the language is often a giveaway. Two researchers at Stanford University, California, studied more than 250 scientific papers that had been found […]

Websites need style

Having a style guide is essential for a professional-looking website or publication. At Clarity, the writing experts, we have written style guides for clients, usually big companies, but having one specially written is probably beyond the means of small and medium-sized businesses. For the rest of us, the best thing to do is to borrow […]

Lessons from the poets

On National Poetry Day, a poet appeared on BBC Radio 4 this morning to criticise what he called the daily abuse of language by politicians. Michael Horovitz said every politician should learn a poem and say it back before making any public pronouncement. That should keep quite a lot of people quiet, but we might […]