Confusion for me this morning on reading a newspaper headline about the coronavirus: “China coronavirus cases might have been four times official figure”, according to a study in Hong Kong. What? Are they saying that the Chinese have saved thousands of lives by some kind of intervention we haven’t heard about? That doesn’t seem to […]
Author Archives: Susannah
Writing tips seem trivial when we’re in a worldwide pandemic. However, as many of us can’t work in the usual way, the lockdown does give us an opportunity to do some virtual gardening. So here are three tips for tidying up your website: 1. Cut the verbiage a. Take a figurative pruning knife to your […]
I came across this notice on a client’s web hosting site: “You have no renewals due that are not set to auto renew” Did you understand it straightaway? I had to think hard, but at least I was prepared for something like it because I was checking to see when the client’s web services were […]
Helpful information is presented in the order that suits the reader, not the writer. Too often, however, writers present information in the order that suits them. The obvious examples are where the writers are worried that they may be legally challenged and put the information of least use to the reader first. Have a look […]
“Rugby Union World Cup pull-out”, the Evening Standard poster said a few days ago. Oh no, I thought, which team has pulled out before the World Cup has even started? An easy mistake to make, and not much of a problem. I had several seconds to think again and realise that the “pull-out” was part […]